Methodology
We scan your market.
Not just your website.
UptickIQ answers one question: when a customer goes looking, do they find you—or someone else? Every answer comes from live, traceable evidence.
The market picture
Six channels. One honest view of where you stand.
Each channel answers a different part of the same business question. Together, they show why customers find one company before another.
Search visibility
We run the searches your customers use and record where you and your competitors appear.
LIVE RESULTS · CAPTURED AT SCAN TIMEGoogle Maps
For local markets, we measure map-pack presence, profile strength, and the businesses winning the call.
LOCAL MARKET · BUSINESS PROFILEReviews
Count and rating are compared with the market, then themes reveal what customers praise and complain about.
REPUTATION · CUSTOMER LANGUAGEDirectories
We find the listing sites already ranking in your market and check whether your business is represented.
CITATIONS · MARKET COVERAGEAuthority
Links and mentions are measured with low-quality sources separated instead of counted as false credit.
TRUST · REFERRING SOURCESSite performance
We inspect technical quality, content clarity, structure, and the experience visitors actually receive.
QUALITY · SPEED · CLARITYFrom URL to action plan
How a scan becomes a business decision.
Understand the business
We read your pages to establish what you sell, who buys it, and which geography defines the market.
Measure the real market
We collect search, maps, review, directory, authority, advertising, and website signals.
Compare like with like
Your visibility is benchmarked against actual alternatives—not a generic industry average.
Prioritize the gap
Findings become an ordered plan based on impact, evidence, and what is realistically in your control.
Ask and verify
Use Ask My Advisor to work through the plan, then re-scan to confirm that the fixes landed.
The honesty rule
A score that refuses to guess.
Every pillar is measured, not applicable, or unknown. If we cannot verify something, we say so. If too little can be verified to score responsibly, we show the evidence without manufacturing a number.
See it on your business
Your market is already producing signals.
UptickIQ turns them into a clear place to start.